Follow Me On Twitter

Friday, June 1, 2012

DIY Light box for product photography

     Credit goes to JYOseph.com for this article


Building a light box is pretty easy stuff. A light box is particularly useful for product photography where you need a nice white background. Many people find that their products will actually sell faster with a more professional looking photo. Here you’ll find a step by step on how to build your own DIY light box.
This thing isn’t really rocket science at all. I think it’s more the technique that people would be interested in. I’ve received a lot of e-mails asking about the light box so I hope this will be a help to anyone wanting to stay inside during the winter months and take shots of random stuff from the fridge.




Foam Board
 You’ll need 5 sheets of foam board, also called foam core or foam poster board. If you go to the local craft / art store you should be able to pick up large sheets for just a few dollars a piece. I have a huge box in my basement and the pieces were $4.99 a piece. The board used in this tutorial was $1.99 a piece (each piece is 30″x 20″). * My recommendation is to get a thicker piece for the bottom where the object will sit.

White Tape
 The tape I’m using is between 1″and 2″wide white masking tape. Stay away from duct tape, as the heat from the lamps makes the glue really messy. This masking tape is nice and lightweight and if you need to, you can take the tape off to re-adjust.
 Lamp / Light Bulbs
 I’m using clip-on shop lights from Home Depot / Lowe’s. You can pick these up for just a few dollars a piece.($3-$9)
 I’m using just a standard bulb from Home Depot. I’ve tried all sorts of bulbs. To your eye they may all look the same, the camera picks up different colors from different lights.
 Edit
 I tried full spectum bulbs and really have to say that they’re not worth it. Learn to set the white balance on your camera and shoot in RAW if possible.
 *Above all, I favor and would suggest using a flash directed straight up into the top of the box, this is THE BEST WAY TO GET A GOOD WHITE BACKGROUND – (see the diagram below).
 Other
 You’ll need a razor knife and a straight edge.

 Instructions

 1. Attach the Top and Bottom 

Here is a quick sample of how I apply the tape. I know it’s overkill to show this but I’d rather err on the side of being thorough. 





2. Attach the Left and Right

 It may be hard to see how it will come together, but I just applied the left side (which is at the top of the photo below). Do the same for the right side.

3. Cut Off Overhang on the Sides

 
Left: Shows the box with the overhang on left and right side.
 Middle: Shows using a straight edge to cut the excess. 
Right: Shows the box with the sides trimmed down. 




4. Cut Notches in Sides

 This is something I just recently started doing. I found that I wasn’t able to set the lights deep enough so cutting a notch in the side helps. You may have to skip this step and see the final deal, then you’ll get the idea. 
The notches I cut were only a few inches deep, you could do more or less. Make it work for you. *If you’re using a flash this step is unnecessary. 




5. Lights

 You can see I added a few more lights. The more the better in my opinion. *Use a flash if possible. 



Showing the outside of the box. 



Use this light box with a Flash. Here would be a sample illustration of how to use the flash with this setup. This works like a charm. 



Optional Step
 You can apply a strip of tape to the back seam on the bottom. Apply it so the tape forms an even transition between the two pieces of foam core. This hides the back seam so you don’t have any shadows in the background. Here is a quick and dirty illustration to show what I mean: 




See What it Produces
 After literally 2 minutes with the light box and a few snaps later here is a shot I took of one of my lenses. Obvious improvements could be made here but this is just a quick image to show you how simple using this box can be. 



But Wait, There’s More
 Here is another trick I started doing. Sometimes I like to shoot the object from a top view. If you cut a hole in the top of the box, this is possible. Be careful not to cut too much, you’ll want to score the part you don’t cut, that makes it bend with ease. 




Here is a sample of shooting a necklace through the hole I just cut in the top of the box. 



Voila
 I hope you enjoyed this tutorial. I’m hoping that it was easy enough to follow. From start to finish this project should take no longer than 30 minutes

Monday, May 14, 2012

Man, these Bacardi Flavors Drink Recipes Sound YUM!


BACARDI GRAND MELÓN SINGLE MIXERS:

BACARDI® GRAND MELÓN™ + CRANBERRY:

• 1 part BACARDI® GRAND MELÓN™
• 4 parts cranberry juice
• Pour over ice. Garnish with fresh watermelon.


BACARDI® GRAND MELÓN™ + GRAPEFRUIT:

• 1 part BACARDI® GRAND MELÓN™
• 4 parts grapefruit juice
• Pour over ice. Garnish with fresh watermelon.




BACARDI® GRAND MELÓN™ + SPRITE®:


• 1 part BACARDI® GRAND MELÓN™
• 4 parts SPRITE®
• Pour over ice. Garnish with fresh watermelon.



BACARDI GRAND MELÓN COCKTAILS & MARTINIS:


BACARDI® GRAND MELÓN™ MARTINI:
• 3 parts BACARDI® GRAND MELÓN™
• Splash cranberry juice
• Shake with ice and strain into a salt-rimmed martini glass.


BACARDI® GRAND MELÓN™ JUICE COCKTAIL:
• 1 part BACARDI® GRAND MELÓN™
• 2 parts SPRITE®
• splash grenadine
• splash peach schnapps
• splash club soda
• Pour over ice. Garnish with fresh watermelon.




BACARDI® GRAND MELÓN™ MOJITO:
• 1 1/2 parts BACARDI® GRAND MELÓN™
• 12 fresh speannint leaves
• 1/2 lime
• 7 parts club soda
• 2 tsp. simple syrup or 4 tsp. sugar
• Mint sprigs for garnish
• Crush mint leaves and lime in a tall glass. Cover with simple
     syrup and fill glass with ice.
• Add BACARDI® GRAND MELÓN™ and club soda, stir well.


BACARDI® GRAND MELÓN™ TUTTI FRUTTI:
• 2 parts BACARDI® GRAND MELÓN™
• splash of blue curayao
• 1 part pineapple juice
• Shake with ice and pour into glass. Garnish with
    fresh watermelon.


BACARDI® GRAND MELÓN™ GIMLET:
• 2 parts BACARDI® GRAND MELÓN™
• 1 part sweetened lime juice
• Shake with ice and strain into a chilled martini glass.


BACARDI® GRAND MELÓN™ BALL:
• 2 parts BACARDI® GRAND MELÓN™
• splash melon liquor
• 1 part pineapple juice
• Shake with ice and strain into a chilled shot glass.


BACARDI® GRAND MELÓN™ MARGARITA:
• 1 1/2 parts BACARDI® GRAND MELÓN™
• 2 parts sour mix
• 1/2 part triple sec
• Shake with ice and strain into a salt-rimmed margarita glass.


BACARDI® GRAND MELÓN™ COSMO:
• 4 parts BACARDI® GRAND MELÓN™
• 1 part lime juice
• splash triple sec
• 1/2 part cranberry juice
• Shake ingredients with ice and strain into chilled martini glass.
• Garnish with fresh watermelon.


HOW TO INFUSE – STEP-BY-STEP

1. Prepare your fruit/vegetables
    • Wash your hands and the ingredients
    • Remove greenery and excess seeds (i.e. Remove all seeds from hot peppers or the infusion will be extremely spicy)
    • Slice appropriately
        • Each fruit and vegetable can be sliced differently and depends mostly on preferred presentation style
        • The bigger the slices, the more recognizable the ingredients will be (i.e. strawberries should be sliced in half)
2. Select an infusion jar
    • Infusion containers should either be acrylic or glass and able to be covered
    • Appropriate containers include large jars, pitchers or an actual infusion jar
3. Infuse
    • Place ingredients in the jar and then pour in the appropriate amount of your chosen BACARDI® Flavored Rum.
    • The longer your ingredients infuse, the stronger the flavor of the infusion will be. After you begin infusing, taste test and determine how flavorful
       you would like your infusion.
    • Take into account the strength of your ingredients (the smell and taste) in order to determine the need to strain and the duration of infusion.

       See chart below for reference.


1-2 HOURS:  Any strong, highly flavorful and/or spicy ingredients. These should be managed closely. i.e. Honey, cinnamon, bell peppers, jalapeño, chilies or any hot peppers or strong spices.

2-3 HOURS:  Medium strength ingredients as well as any tart or sweet flavors. i.e. Kiwi fruit, strawberries, raspberries, blueberries, oranges, limes and any citrus fruits.

3-4 HOURS:  Ingredients with subtle flavor profiles or that have protective skins or coatings. i.e. Apples, pears, melons, mint, basil and many other herbs.

4. Shelf Life
    • When ingredients are kept in the jar, infusions have a shelf life of one week, but keep in mind that the infusion will become stronger each day
    • Some fruits/vegetables may have color changes after time and you may want to remove for presentation i.e. apples will turn brown
    • Keep infusions out of direct sunlight and away from heat
    • If you strain the ingredients and refrigerate, it can last much longer
5. Clean
    • Be sure to use soap and water to clean your jar after each use.
Get Creative – Tips For Your Infusions
    • Mix and Match – Many ingredients that work well together in traditional recipes will work well together for infusions. Try a favorite combo like
       strawberries and kiwi fruit.
    • Spruce It Up– Create unique, easy, fresh garnishes that will add interest to your presentation.
    • Use A Catchy Name – Create unique drink names and drink menus for your infusions that will help consumer decision-making.
    • Give It a Twist – Throw in a vanilla bean and surprise guests with its flavor.

BACARDI GRAND MELÓN INFUSION RECIPES:


BACARDI® GRAND MELÓN™ KIWI BERRY INFUSION:
• 2 kiwi
• 1 cup strawberries
• 1 L bottle of BACARDI® GRAND MELÓN™
• In a container that can be sealed, drop in kiwi and
    strawberries then pour in bottle of BACARDI GRAND MELÓN
    and seal the container. Strain after desired potency.
• This infusion is best enjoyed served straight over ice, with a
    splash of soda or in a BACARDI® GRAND MELÓN™
    Summer Sipper.



BACARDI® GRAND MELÓN™ SUMMER SIPPER:
• 1 part BACARDI® GRAND MELÓN™ Kiwi Berry Infusion
• 3 parts lemonade
• Pour over ice in rocks glass. Stir well.


BACARDI® GRAND MELÓN™ ORANGE LIME INFUSION:
• 2 oranges, thinly sliced
• 2 limes, in wedges
• 1 L bottle of BACARDI® GRAND MELÓN™
• In a container that can be sealed, drop in oranges and limes
    then pour in bottle of BACARDI GRAND MELÓN and seal the
    container. Strain after desired potency.
• This infusion is best enjoyed served straight over ice, with a
    splash of soda or in a BACARDI® GRAND MELÓN™
    Citrus Fizzion.



BACARDI® GRAND MELÓN™ CITRUS FIZZION:
• 1 part BACARDI® GRAND MELÓN™ Orange Lime Infusion
• 3 parts SPRITE®
• Pour over ice in a rocks glass. Stir well. Garnish with infused
    orange and lime wheels.












Haircut Ideas - I Can't Decide How to Cut my Hair!

I go through magazines and those books at the hair salon, and I never can decide. On one hand I feel like an idiot taking a picture of a celebrity or model & showing it to the stylist....like they're thinking I think I'm actually gonna look like that.  On the other hand, at least I'm not leaving it completely in their hands like I did one time in college - Big mistake!

I went to a salon in Austin when I was completely sick of my super long hair.  I told the stylist, "Just give me a style. I don't care what it is, as long as it's an actual hair style."  Whoa!  What the hell was wrong with me?!  My 2nd mistake that day was allowing the stylist to turn my chair so that I was facing away from the mirror - What the heck was I smoking that day?!  Yadda Yadda Yadda...I ended up looking like a palm tree with really long roots dangling beneath.  I kid you not.  Big spiked up bush on the top and long stringy strands of hair dangling below.  Tres scary.  I walked home crying and swore never to leave my room in the daytime ever again.  Thankfully, my friend Kristen took me by the hand and stormed back into the salon, demanding that the stylist give me a REAL haircut for normal people.  I ended up with super short hair, which was kind of a shock but ended up being really cute and cool.

So, now whenever I am tempted to grow my hair long again, I look back at photos of myself with cute, short haircuts, and I admire stylish cuts in the magazines and remind myself of how good it feels to be able to quickly style & go.  Whenever I have long hair, it ends up in either a ponytail or a hairclip.  Why even bother?

So, here are some of my current faves I'm looking at right now.  Decisions, decisions.....















Sunday, May 13, 2012


Happy Mothers' Day To All The Fabulous Women I Know!

I want to take a minute to say Happy Mothers' Day to all the fabulous women / Moms I know!  For everything you do on a daily basis, the love you give, the sleep you've lost, the times you've worried and prayed.  You are special and blessed....You are truly a gift from God!  Even though it may not feel like it sometimes, you mean the world to that person or people you birthed, and you always will.  There's an old saying, "God couldn't be everywhere, so he invented Mothers".  Have a wonderful day, Ladies - You've earned it!  :)

Learning Style From the Women in Our Family


A Legacy of Style

I wasn’t the first girl who was introduced to the world of fashion by her mother. Plenty of us can remember playing with our mom’s jewelry or tottering in her highest heels. One of my most vivid memories involves begging my mom to let me wear the shoes from her wedding day (mostly because they were covered in white glitter and reminded me of glass slippers).
My mom is what I would call a glamazon. People have been in awe of her daring wardrobe for as long as I can remember. When I visit home with friends, I’m asked to give tours of her closet. Little did I know that, 20 years later, I’d still be sneaking into her closet for style inspiration — only now I can actually fit into her clothes, but not her size 5 shoes, sadly (though I doubt I’d be able to strut around in her 7-inch wedges, anyway).
As I recently began sifting through old family photos, it became clear that my mother wasn’t the first woman of style in the family. She came from a long line of glamour queens, including her own grandmother, who was donning kitten heels and classic fur stoles back in the early 1940s. Looking at these family photos gave me insights I never would have found in a magazine.  Sometimes our own family histories can bring us the most inspiring ideas.

Mom: 1970s Glam

As a child of the 70’s, my mom scours the internet for the vintage jumpsuits and sky high platforms she grew up wearing. She’ll even go for the occasional 60’s mini dress. But she always manages to keep her look contemporary by mixing vintage and modern accessories.

 Grandma Willy: ’50s Bombshell

I grew up hearing stories about my grandmother going out to the Copacabana and being serenaded by Sinatra himself. Her stylish look could have rivaled any Hollywood bombshell’s. From her white fur stole to her pale, fitted cocktail dresses, she embodied the glamour of the 1950’s.

Grandma Carol: ’60s Work Chic

As the breadwinner of her family, my Grandma Carol captured the style of 1960s fashionable professionals. And she always kept her conservative look fresh and upbeat by wearing a bright color palette and floral prints, reminiscent of Doris Day.

Great-Grandma Kay: Tailored Elegance

Classic and elegant, my great-grandmother was always seen wearing fashionable hats and dark tailored dresses. Her look has always reminded me of the noir vixens of her time.
Gabriella Cetrulo is a freelance illustrator with a BFA in illustration from Parsons the New School for Design. She is also the shop owner of vintage oasis Tomorrow Is Forever. She is in the process of opening a second online shop featuring her illustration work.

Saturday, May 12, 2012

The History Of Mothers' Day


The Untold History of Mother’s Day

Greeting card commercials and overpriced bouquets may be the hallmarks of Mother’s Day, but this American tradition was actually launched by the feminist and pacifist ideologies of two determined women.
The idea originated with activist Julia Ward Howe (you may know her as the poet who wrote the famous “Battle Hymn of the Republic”). After witnessing the destruction of the Civil War, Howe, a staunch suffragist and pacifist, wrote theMother’s Day Proclamation in 1870, calling women to come together to rally for peace. “Our sons shall not be taken from us to unlearn all that we have been able to teach them of charity, mercy, and patience,” she wrote. “As men have often forsaken the plow and the anvil at the summons of war, let women now leave all that may be left of home for a great and earnest day of counsel.”
Despite Howe’s persuasive prose, Mother’s Day didn’t take root until more than three decades later, after a long and tireless campaign led by Anna Jarvis. Jarvis grew up watching her mother, Ann Marie Jarvis, a pacifist activist, hold Mother’s Day Work Clubs on sanitation in the hopes of lowering the infant mortality rate, and Mother’s Friendship Day events to unite sparring Civil War loyalists after the war. When Ann Marie Jarvis died in May 1905, her daughter vowed to create a day of recognition. Anna’s efforts started in earnest in 1908, and in 1912, President Woodrow Wilson signed a resolution declaring Mother’s Day the second Sunday in May.
It didn’t take long for corporations to realize what a cash cow this new holiday was, and cardmakers, chocolatiers, and florists quickly capitalized on Mother’s Day sentiments. Anna was appalled by the corporatization of her beloved cause, and spent the rest of her life fighting it, to no avail. “A printed card means nothing except that you are too lazy to write to the woman who has done more for you than anyone in the world,” Jarvis said, according to the book Women Who Made A Difference. “And candy! You take a box to Mother — and then eat most of it yourself. A pretty sentiment.”
As you celebrate your mother this weekend, take to heart the origin of the holiday and pay tribute with a heartfelt gift that’s more than just lip service.
Lisa Butterworth is a writer and editor soaking up the eternal sunshine in Los Angeles. When she's not on the hunt for the latest and greatest in girl culture as the West Coast editor of BUST magazine, she's flea marketing, taco trucking, and generally raising a ruckus.